Last Updated: 26/01/2026
1. Introduction
Welcome to Alley Press (“we,” “our,” or “us”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our vintage newspaper photo booth services, order custom newspaper prints, visit our website, or engage with us in any capacity.
By using our services or accessing our website, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access our services.
2. Information We Collect
2.1 Personal Information You Provide
We collect personal information that you voluntarily provide to us when you:
- Book our photo booth services for an event
- Order custom newspaper prints
- Subscribe to our newsletter
- Contact us with inquiries
- Participate in our photo booth at an event
This information may include:
- Identity Information:Full name, title, date of birth
- Contact Information:Email address, phone number, postal address, delivery address
- Event Information:Event date, venue, event type, guest count, special requirements
- Payment Information:Billing address, payment card details (processed securely through third-party payment processors)
- Photographs and Images:Photos taken at events or submitted for custom newspaper orders
- Communication Records:Correspondence with our team, feedback, and testimonials
2.2 Information Collected Automatically
When you visit our website, we may automatically collect certain information, including:
- Device Information:IP address, browser type, operating system, device identifiers
- Usage Data:Pages visited, time spent on pages, links clicked, referring website
- Location Data:General geographic location based on IP address
- Cookies and Similar Technologies:Information collected through cookies, pixels, and similar tracking technologies
2.3 Information from Third Parties
We may receive information about you from third parties, including:
- Event planners or coordinators who book our services on your behalf
- Venue partners
- Marketing partners and social media platforms
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Service Delivery
- To provide our photo booth services at your event
- To create and deliver custom newspaper prints
- To process and fulfill orders
- To communicate with you about bookings, orders, and deliveries
- To provide customer support
3.2 Personalization and Customization
- To design personalized newspaper layouts, headlines, and content
- To tailor our services to your event theme and preferences
- To create memorable keepsakes that reflect your unique story
3.3 Business Operations
- To process payments and prevent fraud
- To maintain records for accounting and legal purposes
- To improve our services and develop new offerings
- To analyze usage patterns and optimize our website
3.4 Marketing and Communications
- To send newsletters and promotional materials (with your consent)
- To inform you about special offers, new services, or events
- To request feedback and testimonials
- To display your photos in our portfolio or marketing materials (with your consent)
3.5 Legal Compliance
- To comply with applicable laws and regulations
- To respond to legal requests and prevent harm
- To enforce our terms and conditions
4. Photograph and Image Policy
Given the nature of our services, we handle photographs with particular care:
4.1 Event Photography
- Photos taken at events are primarily for creating your personalized newspaper prints
- We retain digital copies of event photos for a period of [30/60/90] days to allow for reprint requests
- After this retention period, event photos are permanently deleted from our systems unless you request extended storage
4.2 Custom Order Photography
- Photos submitted for custom newspaper orders are stored securely during the design and production process
- We retain these images for [30/60/90] days after order completion for quality assurance and reprint purposes
- You may request earlier deletion by contacting us
4.3 Portfolio and Marketing Use
- We may request permission to use selected photographs in our portfolio, website, social media, or marketing materials
- Such use is entirely optional and requires your explicit consent
- You may withdraw consent at any time, and we will remove your images from future marketing materials within a reasonable timeframe
- Images already in circulation (printed materials, third-party platforms) may take longer to remove
4.4 Guest Consent at Events
- When providing photo booth services at events, we rely on the event host to inform guests about photography and the creation of printed keepsakes
- Guests who do not wish to be photographed should inform our staff, and we will respect their wishes
- Event hosts are responsible for obtaining any necessary consents from their guests
5. How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
5.1 Service Providers
We work with trusted third-party service providers who assist us in operating our business:
- Payment processors for secure transaction handling
- Shipping and delivery partners for custom newspaper orders
- Cloud storage providers for secure data management
- Email marketing platforms for newsletter distribution
- Website hosting and analytics providers
These providers are contractually obligated to protect your information and use it only for the purposes we specify.
5.2 Business Transfers
If Alley Press is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.
5.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities, including:
- Compliance with legal obligations
- Protection of our rights, privacy, safety, or property
- Prevention of fraud or illegal activities
5.4 With Your Consent
We may share your information for other purposes with your explicit consent.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption of data in transit and at rest
- Secure servers and firewalls
- Access controls limiting who can view personal data
- Regular security assessments and updates
- Staff training on data protection
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
- Booking and Order Records:Retained for [7] years for accounting and legal purposes
- Event Photographs:Retained for [30/60/90] days unless extended storage is requested
- Custom Order Photographs:Retained for [30/60/90] days after order completion
- Marketing Consent Records:Retained until consent is withdrawn
- Newsletter Subscriptions:Retained until you unsubscribe
8. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
8.1 Access and Portability
You have the right to request a copy of the personal information we hold about you.
8.2 Correction
You have the right to request correction of inaccurate or incomplete information.
8.3 Deletion
You have the right to request deletion of your personal information, subject to certain exceptions (such as legal retention requirements).
8.4 Restriction and Objection
You have the right to restrict or object to certain processing of your information.
8.5 Withdraw Consent
Where we rely on your consent to process information, you have the right to withdraw that consent at any time.
8.6 Marketing Opt-Out
You may opt out of receiving marketing communications at any time by:
- Clicking the “unsubscribe” link in our emails
- Contacting us directly at [insert email]
8.7 Exercising Your Rights
To exercise any of these rights, please contact us using the details provided in Section 12. We will respond to your request within [30] days.
9. Cookies and Tracking Technologies
9.1 What Are Cookies
Cookies are small text files stored on your device when you visit our website. They help us improve your experience and understand how our website is used.
9.2 Types of Cookies We Use
- Essential Cookies:Necessary for website functionality
- Analytics Cookies:Help us understand how visitors interact with our website
- Marketing Cookies:Used to deliver relevant advertisements
9.3 Managing Cookies
You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality.
10. International Data Transfers
As we offer worldwide delivery of custom newspaper prints, your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable laws.
11. Children’s Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately, and we will take steps to delete such information.
When our photo booth services are used at family events where children may be present, the event host is responsible for ensuring appropriate parental or guardian consent.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Alley Press
Email: [email protected]
Phone: +1(647)553-8006
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on our website and updating the “Last Updated” date. Your continued use of our services after such changes constitutes acceptance of the updated policy.
